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Impact of wine bottle and glass sizes on wine consumption at home: a within- and between- households randomized controlled trial

Mantzari, Eleni; Ventsel, Minna; Ferrar, Jennifer; Pilling, Mark A; Hollands, Gareth J; Marteau, Dame Theresa M; (2022) Impact of wine bottle and glass sizes on wine consumption at home: a within- and between- households randomized controlled trial. Addiction , 117 (12) pp. 3037-3048. 10.1111/add.16005. Green open access

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Abstract

Background and aims: Reducing alcohol consumption across populations would decrease the risk of a range of diseases, including many cancers, cardiovascular disease and Type 2 diabetes. The aim of the current study was to estimate the impact of using smaller bottles (37.5- versus 75-cl) and glasses (290 versus 370 ml) on consuming wine at home. Design: Randomized controlled trial of households with cross-over randomization to bottle size and parallel randomization to glass size. Setting: UK households. Participants: A total of 260 households consuming at least two 75-cl bottles of wine each week, recruited from the general population through a research agency. The majority consisted of adults who were white and of higher socio-economic position. Intervention: Households were randomized to the order in which they purchased wine in 37.5- or 75-cl bottles, to consume during two 14-day intervention periods, and further randomized to receive smaller (290 ml) or larger (350 ml) glasses to use during both intervention periods. Measurements: Volume (ml) of study wine consumed at the end of each 14-day intervention period, measured using photographs of purchased bottles, weighed on study scales. Findings: Of the randomized households, 217 of 260 (83%) completed the study as per protocol and were included in the primary analysis. There was weak evidence that smaller bottles reduced consumption: after accounting for pre-specified covariates, households consumed on average 145.7 ml (3.6%) less wine when drinking from smaller bottles than from larger bottles [95% confidence intervals (CI) = –335.5 to 43. ml; −8.3 to 1.1%; P = 0.137; Bayes factor (BF) = 2.00]. The evidence for the effect of smaller glasses was stronger: households consumed on average 253.3 ml (6.5%) less wine when drinking from smaller glasses than from larger glasses (95% CI = –517 to 10 ml; −13.2 to 0.3%; P = 0.065; BF = 2.96). Conclusions: Using smaller glasses to drink wine at home may reduce consumption. Greater uncertainty remains around the possible effect of drinking from smaller bottles.

Type: Article
Title: Impact of wine bottle and glass sizes on wine consumption at home: a within- and between- households randomized controlled trial
Location: England
Open access status: An open access version is available from UCL Discovery
DOI: 10.1111/add.16005
Publisher version: https://doi.org/10.1111/add.16005
Language: English
Additional information: This work is licensed under a Creative Commons Attribution 4.0 International License. The images or other third-party material in this article are included in the Creative Commons license, unless indicated otherwise in the credit line; if the material is not included under the Creative Commons license, users will need to obtain permission from the license holder to reproduce the material. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/
Keywords: Science & Technology, Life Sciences & Biomedicine, Substance Abuse, Psychiatry, Alcohol, bottle size, consumption, cross-over, glass size, portion size, randomized trial, RCT, wine, ALCOHOL, FOOD
UCL classification: UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education
UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education > IOE - Social Research Institute
UCL > Provost and Vice Provost Offices > School of Education
UCL
URI: https://discovery.ucl.ac.uk/id/eprint/10158634
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