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Pedagogy for change: Building international teaching alliances for gender equality in media through student-driven advocacy

Vazquez-Rodriguez, Lucia Gloria; Rozgonyi, Krisztina; (2025) Pedagogy for change: Building international teaching alliances for gender equality in media through student-driven advocacy. European Journal of Communication , 40 (4) pp. 391-410. 10.1177/02673231251349008. Green open access

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Abstract

This article evaluates the pedagogical approach of the EU-funded project ‘Rewriting the Story: Gender, Media, and Politics’, designed to dismantle gender stereotypes in political news reporting and foster equitable democratic participation. Drawing on feminist and deliberative pedagogies and utilising the Participatory Action Learning and Action Research method, the project engaged over 400 students from five European universities. By creating safe and collaborative learning spaces, highlighting the meaningful visibility of students’ work, and fostering participation and inclusion, the project addressed intersectional inequalities in media representation and empowered students to become agents of social change. Further qualitative analysis of student outputs reveals the transformative potential of feminist pedagogies in cultivating gender-aware professionals and amplifying student voices. The project highlights the role of education in challenging systemic barriers to gender equality, promoting intercultural dialogue, and advancing democratic values within media practices.

Type: Article
Title: Pedagogy for change: Building international teaching alliances for gender equality in media through student-driven advocacy
Open access status: An open access version is available from UCL Discovery
DOI: 10.1177/02673231251349008
Publisher version: https://doi.org/10.1177/02673231251349008
Language: English
Additional information: This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).
Keywords: Social Sciences, Communication, Feminist pedagogies, gender-sensitive media, gender stereotypes, PALAR, political representation
UCL classification: UCL
UCL > Provost and Vice Provost Offices > School of Education
UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education
UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education > IOE - Culture, Communication and Media
URI: https://discovery.ucl.ac.uk/id/eprint/10216330
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