Burn, Andrew;
(2003)
Returning to Hogwarts: the modality of computer games.
In:
Analysing Media Texts.
Bloomsbury Publishing
Preview |
Text
Burn_2003_Analysing_Media_Texts_CHAPTER_4.pdf - Accepted Version Download (81kB) | Preview |
Abstract
Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method.
| Type: | Book chapter |
|---|---|
| Title: | Returning to Hogwarts: the modality of computer games |
| ISBN: | 082646470X |
| ISBN-13: | 9780826464705 |
| Open access status: | An open access version is available from UCL Discovery |
| Publisher version: | https://www.bloomsbury.com/uk/analysing-media-text... |
| Language: | English |
| Additional information: | This version is the author-accepted manuscript. For information on re-use, please refer to the publisher’s terms and conditions. |
| UCL classification: | UCL UCL > Provost and Vice Provost Offices > School of Education UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education > IOE - Culture, Communication and Media |
| URI: | https://discovery.ucl.ac.uk/id/eprint/10210151 |
Archive Staff Only
 |
View Item |
