Petrou, S;
Okonji, P;
Olufemi, O;
Kpokiri, E;
Wood, C;
Luedtke, S;
Birjovanu, G;
... Kostkova, P; + view all
(2024)
Gamified Antimicrobial Decision Support App (GADSA)-Is gamification more effective user engagement than group chat?
In: Rodrigues, N and Badia, SBI and Vilaca, JL and Duque, D and Cameirao, MD and Dias, N and Oliveira, E, (eds.)
SeGAH 2024 - 2024 IEEE 12th International Conference on Serious Games and Applications for Health.
IEEE: Funchal, Portugal.
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Abstract
Gamified Antimicrobial Decision Support App (GADSA) is an award-winning gamified persuasive decision support app designed to increase surgeons' compliance with WHO and Sanford guidelines for Surgical Antibiotic Prophylaxis (SAP) prescriptions in Nigeria. The app provides feedback on the clinician's prescribing decisions to assist them in improving their prescription decisions and support Antimicrobial Stewardship (AMS) strategies. This study investigates the gamification methods used in the game to enhance user engagement and interaction. In more detail, the impact of reward-based gamification methods in the form of badges and a 'performance page' is investigated and compared to social-based gamification methods implemented through a dedicated WhatsApp group chat. From the analysis of click information and the chat logs of the WhatsApp group, it was found that the implemented badge and performance page features were not as effective for user engagement, mainly due to the busy schedules of the doctors who participated in the pilot. On the contrary, engagement activities on the WhatsApp group, such as 'Doctors of the Week' awards, weekly challenges, and the opportunity to interact and provide suggestions to the development team, proved to be effective in user engagement, maintaining the interest of participating doctors over the six months pilot evaluation period. This suggests that a more interactive gamification approach than badges, such as weekly leaderboards, could be more effective in keeping the users engaged.
| Type: | Proceedings paper |
|---|---|
| Title: | Gamified Antimicrobial Decision Support App (GADSA)-Is gamification more effective user engagement than group chat? |
| Event: | 2024 IEEE 12th International Conference on Serious Games and Applications for Health (SeGAH) |
| Location: | PORTUGAL, Madeira |
| Dates: | 7 Aug 2024 - 9 Aug 2024 |
| ISBN-13: | 979-8-3503-8439-0 |
| Open access status: | An open access version is available from UCL Discovery |
| DOI: | 10.1109/SeGAH61285.2024.10639568 |
| Publisher version: | https://doi.org/10.1109/segah61285.2024.10639568 |
| Language: | English |
| Additional information: | This version is the author accepted manuscript. For information on re-use, please refer to the publisher’s terms and conditions. |
| Keywords: | Science & Technology, Technology, Computer Science, Interdisciplinary Applications, Engineering, Biomedical, Engineering, Electrical & Electronic, Computer Science, Engineering, Application, SAP, gamification |
| UCL classification: | UCL UCL > Provost and Vice Provost Offices > UCL BEAMS UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of Maths and Physical Sciences |
| URI: | https://discovery.ucl.ac.uk/id/eprint/10209240 |
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