Dasandi, Niheer;
Graham, Hilary;
Hudson, David;
Jankin, Slava;
VanHeerde-Hudson, Jennifer;
Watts, Nick;
(2022)
Positive, global, and health or environment framing bolsters public support for climate policies.
Communications Earth & Environment
, 3
(1)
, Article 239. 10.1038/s43247-022-00571-x.
Preview |
Text
s43247-022-00571-x.pdf - Published Version Download (907kB) | Preview |
Abstract
Public support for climate policies is important for their efficacy, yet little is known about how different framings of climate change affect public support for climate policies around the world. Here we report findings from a conjoint experiment of 7,500 adults in five countries – China, Germany, India, UK, and USA – to identify climate messages that elicit greater support for policies to tackle climate change. Messages were randomly varied on four attributes: positive (opportunity) or negative (threat) framings, theme (health, environment, economy, migration), scale (individual, community, national, global), and time (current, 2030, 2050). We find that a positive frame, health and environmental frames, and global and immediate frames bolster public support. We examine differences between countries, and across groups within countries – particularly focusing on the effect of these frames among individuals that are unconcerned about climate change. Among this group, positive and health frames increase the likelihood of support for climate policies, indicating the relevance of these frames for shifting policy preferences for different audience groups.
| Type: | Article |
|---|---|
| Title: | Positive, global, and health or environment framing bolsters public support for climate policies |
| Open access status: | An open access version is available from UCL Discovery |
| DOI: | 10.1038/s43247-022-00571-x |
| Publisher version: | https://doi.org/10.1038/s43247-022-00571-x |
| Language: | English |
| Additional information: | This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made. The images or other third party material in this article are included in the article’s Creative Commons license, unless indicated otherwise in a credit line to the material. If material is not included in the article’s Creative Commons license and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/. |
| Keywords: | Climate change, Environmental studies |
| UCL classification: | UCL UCL > Provost and Vice Provost Offices > UCL SLASH UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of S&HS |
| URI: | https://discovery.ucl.ac.uk/id/eprint/10158842 |
Archive Staff Only
 |
View Item |
