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The Effect of the Tactile Attributes of a Container on Mineral Water Perception

Risso, P; Maggioni, E; Etzi, R; Gallace, A; (2019) The Effect of the Tactile Attributes of a Container on Mineral Water Perception. Beverages , 5 (1) , Article 23. 10.3390/beverages5010023. Green open access

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Abstract

The present study investigates the effect of container texture on people’s perception of four characteristics (i.e., freshness, pleasantness, level of carbonation, lightness) of mineral water (i.e., still or carbonated). Water was served in three commercial cups covered with a layer of sandpaper, satin, or the same material of the cup (plastic). The blindfolded participants were asked to evaluate the mineral water using visual analogue scales. The results showed that mineral water was perceived as fresher and more pleasant when contained in plastic cups than when it was contained in cups covered with sandpaper or satin. Moreover, mineral water was perceived as lighter when contained in plastic cups than when it was contained in cups covered with sandpaper. These results suggest that people’s perception of some characteristics of mineral water can be modulated by the texture of the container in which the liquid is served.

Type: Article
Title: The Effect of the Tactile Attributes of a Container on Mineral Water Perception
Open access status: An open access version is available from UCL Discovery
DOI: 10.3390/beverages5010023
Publisher version: https://doi.org/10.3390/beverages5010023
Language: English
Additional information: © 2019 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (http://creativecommons.org/licenses/by/4.0/).
Keywords: beverage perception; taste; multisensory interactions; hedonic touch; sensory marketing
UCL classification: UCL
UCL > Provost and Vice Provost Offices
UCL > Provost and Vice Provost Offices > UCL BEAMS
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of Engineering Science
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of Engineering Science > Dept of Computer Science
URI: https://discovery.ucl.ac.uk/id/eprint/10112522
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