Kefalaki, M; Daskalaki, E; Diamantidaki, F; (2019) Cultural Communication and Cultural Transmission: The Case of Popular Tradition in Corsica. Journal of Education Innovation and Communication (S1) pp. 53-65. 10.34097/jeicom_SI_Dec2019-4.

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Abstract

Culture is produced, shaped and transmitted through intergroup relations provoked by communication. In this paper it is examined the cultural communication alternations in a popular culture. More particularly, taking the case of dance practice in Corsica, it is described the actual dance situation. The purpose of this paper is to propose communication modules to avoid a possible cultural loss. This qualitative study is based on field research, in-depth interviews and observation. The researcher had the opportunity to observe the dance condition in Corsica, during the five (5) years that she lived on this island (2003 – 2007), exchanging and communicating with dance associations and other cultural organisations. Dance activity in Corsica today is considered a limited practice, as dance associations are the only places where it is experienced. This study identified an intergroup relation difficulty among the different dance associations. Some of the actions proposed in this study in order to improve communication and consequently improve the actual situation of insufficient dance transmission and practice is to follow common rules, propose a specific agenda with dance events, invite younger people to dance, achieve members’ identification by creating intercultural groups, mixing the teams with regard to nationality and promote cultural education and research.

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