Browse by UCL people
Group by: Type | Date
Jump to: Proceedings paper | Thesis
Number of items: 2.
Proceedings paper
Yuan, S;
Wang, J;
Zhao, X;
(2013)
Real-time bidding for online advertising: measurement and analysis.
In: Saka, E and Shen, D and Yan, J and Li, Y, (eds.)
ADKDD '13: Proceedings of the Seventh International Workshop on Data Mining for Online Advertising.
Association for Computing Machinery (ACM): New York, NY, United States.
|
Thesis
Yuan, S;
(2015)
Supply Side Optimisation in Online Display Advertising.
Doctoral thesis , UCL (University College London).
|