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Capitalism as Creative Destruction

Magagnoli, P; (2013) Capitalism as Creative Destruction. Third Text , 27 (6) 723 - 734. 10.1080/09528822.2013.857899. Green open access

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Opening with an image of a Boeing aircraft falling to the ground, Hito Steyerl's video In Free Fall (2010) significantly differs from documentaries produced in the aftermath of the global financial crisis in that the work does not embrace a straightforward and detached didactic approach. Instead it mimics the spectacular quality of consumer culture by presenting the audience with a nerve-racking combination of theatrical performances, lively animations, clips of aeroplane explosions and snippets from television science programmes about recycling. This act of mimicry demands attention: is Steyerl's work an elegy to the possibility of critical distance under the conditions of financial capitalism and an example of accelerationist politics? Or is it an attempt to create an aesthetic of ‘cognitive mapping’? This article offers an in-depth analysis of Steyerl's appropriation strategies and discusses them in relation to the theory of capitalism and schizophrenia of Gilles Deleuze and Félix Guattari.

Type: Article
Title: Capitalism as Creative Destruction
Open access status: An open access version is available from UCL Discovery
DOI: 10.1080/09528822.2013.857899
Publisher version: http://dx.doi.org/10.1080/09528822.2013.857899
Language: English
Additional information: © 2013 The Author(s). Published by Taylor & Francis. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/3.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. The moral rights of the named author(s) have been asserted.
UCL classification: UCL > Provost and Vice Provost Offices
UCL > Provost and Vice Provost Offices > UCL SLASH
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of S&HS > Dept of History of Art
URI: https://discovery.ucl.ac.uk/id/eprint/1461151
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