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TRIP framework: re-thinking organisational competitiveness in digital spheres

Duus, R; Cooray, M; (2019) TRIP framework: re-thinking organisational competitiveness in digital spheres. The European Business Review [July/August 2019 edition] pp. 17-22. Green open access

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Abstract

Across industries, organisations are in search of new ways to enhance their competitiveness in the midst of digital disruption and a changing competitor landscape. To guide organisations through the turbulent waters of the digital era, we need new frameworks to help shape organisational strategy and decision-making. In this article, we introduce a new strategising framework that is designed, developed and tested to support organisations to navigate and maneuver in digital spheres.

Type: Article
Title: TRIP framework: re-thinking organisational competitiveness in digital spheres
Open access status: An open access version is available from UCL Discovery
Publisher version: https://www.europeanbusinessreview.com/trip-framew...
Language: English
Additional information: This version is the version of record. For information on re-use, please refer to the publisher’s terms and conditions.
UCL classification: UCL
UCL > Provost and Vice Provost Offices > UCL BEAMS
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of Engineering Science
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of Engineering Science > UCL School of Management
URI: https://discovery.ucl.ac.uk/id/eprint/10079979
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