Arosemena, R;
(2006)
Breakthrough innovation and the construction industry.
Doctoral thesis , UCL (University College London).
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Abstract
The following report focuses on breakthrough innovation as a strategy that allows firms in mature markets such as the construction industry to move out from market-profits into super-profits, as breakthrough innovation is the kind of innovation that allows sidestepping competitors by developing new business opportunities. Many researches have been conducted in the past that analyse the influence of market and environmental factors on the motivation of large contractors to undertake innovation, but despite the many recommendations given, these firms still show slow to innovate. This report is based on a qualitative research that switches focus into internal factors such as the type of thinking rooted in large contractors, the role of existing models and ideas, and the attitude towards risk of these firms and analyses how they influence the occurrence of breakthrough innovation. Keywords: Breakthrough Innovation, Competition, Mature Markets, Large Contractors, Construction Industry.
| Type: | Thesis (Doctoral) |
|---|---|
| Title: | Breakthrough innovation and the construction industry |
| Open access status: | An open access version is available from UCL Discovery |
| Language: | English |
| Additional information: | Thesis digitised by ProQuest. |
| UCL classification: | |
| URI: | https://discovery.ucl.ac.uk/id/eprint/1567858 |
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