Sun, Tianze;
Tattan-Birch, Harry;
(2024)
Sports, Gigs, and TikToks: Multichannel Advertising of Oral Nicotine Pouches.
Nicotine and Tobacco Research
10.1093/ntr/ntae188.
(In press).
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Tattan_Birch_20240514_NTR_revised_manuscript_clean.pdf Access restricted to UCL open access staff until 28 August 2025. Download (564kB) |
Abstract
Implications This commentary highlights the aggressive advertising strategies being used to market oral nicotine pouches, including through online media, motorsport sponsorships, and out-of-home adverts. We underscore the need for balanced policy measures that maintain access to reduced harm alternatives for existing tobacco and nicotine users while minimizing exposure to youth and nonusers.
Type: | Article |
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Title: | Sports, Gigs, and TikToks: Multichannel Advertising of Oral Nicotine Pouches |
DOI: | 10.1093/ntr/ntae188 |
Publisher version: | https://doi.org/10.1093/ntr/ntae188 |
Language: | English |
Additional information: | This version is the author accepted manuscript. For information on re-use, please refer to the publisher’s terms and conditions. |
Keywords: | Life Sciences & Biomedicine, Public, Environmental & Occupational Health, Science & Technology, SPONSORSHIP, Substance Abuse, TOBACCO |
UCL classification: | UCL UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Population Health Sciences > Institute of Epidemiology and Health UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Population Health Sciences > Institute of Epidemiology and Health > Behavioural Science and Health |
URI: | https://discovery.ucl.ac.uk/id/eprint/10206334 |



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