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Modeling Language Attitudes: Attitudinal Measurements and Linguistic Behavior in Two Bilingual Communities

Tamburelli, Marco; Gruffydd, Ianto; Breit, Florian; Brasca, Lissander; (2025) Modeling Language Attitudes: Attitudinal Measurements and Linguistic Behavior in Two Bilingual Communities. Journal of Language and Social Psychology , 44 (3-4) pp. 257-296. 10.1177/0261927X251315114. Green open access

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Abstract

This paper investigates whether attitudinal measures can predict usage in two bilingual communities with radically different language policies. We compare 163 participants’ (ages 24–36) rates of spontaneous language usage to two attitudinal measures among Welsh—English and Lombard—Italian bilinguals. Usage rates are found to correlate with Matched Guise Technique status scores for Lombard and to predict solidarity scores for Welsh. A different picture emerges from the Implicit Association Test, with scores correlating with usage for Welsh but not for Lombard. We link these findings to the radically different levels of sociopolitical support associated with the regional/minority languages and the nature of the two attitudinal measures. Our findings suggest that the utility of different attitudinal measures depends partly on sociopolitical circumstances and on the type of association intrinsically addressed in each measure. These have important implications for both the study of language attitudes and research on language vitality.

Type: Article
Title: Modeling Language Attitudes: Attitudinal Measurements and Linguistic Behavior in Two Bilingual Communities
Open access status: An open access version is available from UCL Discovery
DOI: 10.1177/0261927X251315114
Publisher version: https://doi.org/10.1177/0261927X251315114
Language: English
Additional information: Copyright © The Author(s) 2025. This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).
Keywords: language attitudes, language vitality, minority languages, implicit vs explicit, linguistic behaviour
UCL classification: UCL
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences > Linguistics
URI: https://discovery.ucl.ac.uk/id/eprint/10203331
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