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Continued communication – maximising the business potential of communications through Web 2.0

Lomas, Elizabeth; Ellis, Benjamin; Ridge, Mia; (2009) Continued communication – maximising the business potential of communications through Web 2.0. In: Proceedings of Online Information. (pp. pp. 13-23). Humanities Commons Green open access

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Abstract

This paper is concerned with Continued Communication, a Northumbria University led co-operative inquiry, critically evaluating a central research question: how can organisations maximise the potential of their communications, taking into account the impact of the individual. This paper provides a high level discussion of the research and outputs of the Continued Communication’s UK group. It discusses the complex dimensions of communication; organisational requirements, individual agendas, and communication channels/tools.

Type: Proceedings paper
Title: Continued communication – maximising the business potential of communications through Web 2.0
Event: Online information 2009
Location: London
Dates: 1 Dec 2009 - 3 Dec 2009
ISBN-13: 978-1-900239-95-0
Open access status: An open access version is available from UCL Discovery
DOI: 10.17613/M6VD01
Publisher version: http://dx.doi.org/10.17613/M6VD01
Language: English
Additional information: This version is the version of record. For information on re-use, please refer to the publisher’s terms and conditions.
UCL classification: UCL
UCL > Provost and Vice Provost Offices > UCL SLASH
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of Arts and Humanities
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of Arts and Humanities > Dept of Information Studies
URI: https://discovery.ucl.ac.uk/id/eprint/10179468
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