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Promoting health behaviours at the individual level for NCD prevention and control

Aveyard, P; Hardeman, W; Horne, Robert; (2023) Promoting health behaviours at the individual level for NCD prevention and control. In: Banatvala, Nick and Bovet, Pascal, (eds.) Noncommunicable Diseases: A Compendium. (pp. 355-361). Routledge: Abingdon, UK. Green open access

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Abstract

The focus of this chapter is on behaviour change at the individual level to reduce NCD risk. The chapter explains that sociology, genetics and neuroscience all make a significant contribution to shaping an individual’s behaviour and their role needs to be considered and then addressed when looking to change an individual’s behaviour. Understanding that behaviour is the result of both impulses and conscious reflection is important for triggering and supporting behaviour change and this chapter provides a description of motivational theory to understand how individuals act. The chapter outlines why individual behavioural programmes for NCD prevention and control, therefore, need to recognize martial forces to help people use their conscious reflective motivation and psychosocial resources to counteract those other drivers that they do not perceive to affect them, but which can derail their attempts to change behaviour. The chapter explains that behaviour change often requires both a trigger and follow-up supportive actions, and also describes the successful elements of behavioural support programmes. The chapter also describes individual interventions to improve medication adherence and concludes by summarizing the importance of population-wide policy frameworks to support individual behaviour change programmes.

Type: Book chapter
Title: Promoting health behaviours at the individual level for NCD prevention and control
ISBN-13: 978-103230793-0
Open access status: An open access version is available from UCL Discovery
DOI: 10.4324/9781003306689-53
Publisher version: https://doi.org/10.4324/9781003306689-53
Language: English
Additional information: © The Authors 2023. Original content in this chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International (CC BY-NC 4.0) Licence (https://creativecommons.org/licenses/by-nc/4.0/).
UCL classification: UCL
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Life Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Life Sciences > UCL School of Pharmacy
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Life Sciences > UCL School of Pharmacy > Practice and Policy
URI: https://discovery.ucl.ac.uk/id/eprint/10177916
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