MacFarlane, D;
Hurlstone, MJ;
Ecker, UKH;
Ferraro, PJ;
van der Linden, S;
Wan, AKY;
Veríssimo, D;
... Sutherland, WJ; + view all
(2022)
Reducing demand for overexploited wildlife products: Lessons from systematic reviews from outside conservation science.
Conservation Science and Practice
, 4
(3)
, Article e627. 10.1111/csp2.627.
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Abstract
Conservationists have long sought to reduce consumer demand for products from overexploited wildlife species. Health practitioners have also begun calling for reductions in the wildlife trade to reduce pandemic risk. Most wildlife-focused demand reduction campaigns have lacked rigorous evaluations and thus their impacts remain unknown. There is thus an urgent need to review the evidence from beyond conservation science to inform future demand-reduction efforts. We searched for systematic reviews of interventions that aimed to reduce consumer demand for products that are harmful (e.g., cigarettes and illicit drugs). In total, 41 systematic reviews were assessed, and their data extracted. Mass-media campaigns and incentive programs were, on average, ineffective. While advertising bans, social marketing, and location bans were promising, there was insufficient robust evidence to draw firm conclusions. In contrast, the evidence for the effectiveness of norm appeals and risk warnings was stronger, with some caveats.
| Type: | Article |
|---|---|
| Title: | Reducing demand for overexploited wildlife products: Lessons from systematic reviews from outside conservation science |
| Open access status: | An open access version is available from UCL Discovery |
| DOI: | 10.1111/csp2.627 |
| Publisher version: | https://doi.org/10.1111/csp2.627 |
| Language: | English |
| Additional information: | © 2022 The Authors. Conservation Science and Practice published by Wiley Periodicals LLC on behalf of Society for Conservation Biology. This is an open access article under the terms of the Creative Commons Attribution License, which permits use, distribution and reproduction in any medium, provided the original work is properly cited. |
| Keywords: | Behavior change, biodiversity conservation, demand reduction, evidence-based interventions, fear appeals, illegal wildlife trade, mass-media campaigns, overconsumption, social norms, zoonoses |
| UCL classification: | UCL UCL > Provost and Vice Provost Offices > School of Education UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education UCL > Provost and Vice Provost Offices > School of Education > UCL Institute of Education > IOE - Social Research Institute |
| URI: | https://discovery.ucl.ac.uk/id/eprint/10159688 |
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