Veale, Michael;
(2022)
Adtech’s new clothes might redefine privacy more than they reform profiling.
[Digital scholarly resource].
https://netzpolitik.org/2022/future-of-online-adve...
Preview |
Text
Veale_Adtech's New Clothes.pdf Download (1MB) | Preview |
Abstract
As the era of cookie tracking is about to end, a new battle for control over the billion dollar ad tech business has begun. An astonishing partnership between non-profit Mozilla and surveillance capitalist Meta is only a small chapter of a bigger story, argues Michael Veale. For the next phase of online advertising could be even worse.
| Type: | Digital scholarly resource |
|---|---|
| Title: | Adtech’s new clothes might redefine privacy more than they reform profiling |
| Open access status: | An open access version is available from UCL Discovery |
| Publisher version: | https://netzpolitik.org/2022/future-of-online-adve... |
| Language: | English |
| Additional information: | This version is the version of record. For information on re-use, please refer to the publisher’s terms and conditions. |
| UCL classification: | UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of Laws UCL > Provost and Vice Provost Offices > UCL SLASH UCL |
| URI: | https://discovery.ucl.ac.uk/id/eprint/10144311 |
Downloads since deposit
55Downloads
Download activity - last month
Download activity - last 12 months
Downloads by country - last 12 months
Archive Staff Only
 |
View Item |
