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Leveraging cultural narratives to promote trait inferences rather than stereotype activation during person perception

Harris, LT; (2021) Leveraging cultural narratives to promote trait inferences rather than stereotype activation during person perception. Social and Personality Psychology Compass , Article e12598. 10.1111/spc3.12598. Green open access

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Abstract

Stereotypes are cognitive constructs that make available a suite of traits and behaviors relevant to a social target. However, they also fuel social biases against social targets based on their perceived social group membership. Traditional approaches to social bias reduction focus primarily on the affective component—prejudice—on cognitive control as a regulatory tool, and on changing stereotype content. Here, I focus instead on changing the initial categorization processes, moving away from stereotype activation to trait inferences during person perception. Specifically, I argue that traits, another cognitive construct, can be promoted instead as the default social categorization. This can occur if cultural narratives highlight behavior rather than social groups, making trait inferences more salient as an initial categorization process rather than stereotype activation.

Type: Article
Title: Leveraging cultural narratives to promote trait inferences rather than stereotype activation during person perception
Open access status: An open access version is available from UCL Discovery
DOI: 10.1111/spc3.12598
Publisher version: https://doi.org/10.1111/spc3.12598
Language: English
Additional information: © 2021 The Authors. Social and Personality Psychology Compass published by John Wiley & Sons Ltd. This is an open access article under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/).
UCL classification: UCL
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences > Experimental Psychology
URI: https://discovery.ucl.ac.uk/id/eprint/10127572
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