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Travel and cognitive dissonance

De Vos, J; Singleton, PA; (2020) Travel and cognitive dissonance. Transportation Research Part A: Policy and Practice , 138 pp. 525-536. 10.1016/j.tra.2020.06.014. Green open access

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Abstract

In this review paper, we reconceptualise the relationships between travel-related attitudes and behaviours using (and considering the applicability of) Festinger’s cognitive dissonance theory. According to this psychological theory – developed in the 1950s and widely used ever since − a dissonance between attitudes and behaviour can result in feelings of discomfort, which people will try to reduce by changing either their attitudes or their behaviour. In our interpretation, we focus on two interrelated decision processes linked with travel behaviour, i.e., travel mode choice and residential location choice. Although a considerable number of travel behaviour studies refer to the cognitive dissonance theory in order to explain found results (e.g., changed attitudes), a full examination of the process of cognitive dissonance (reduction) in the travel behaviour literature is currently lacking. Through this critical consolidation of transport literature on the cognitive dissonance topic, we propose future research directions to fill this gap. We argue that the cognitive dissonance theory can provide valuable insights into satisfaction levels with travel and the place of residence, while also helping to explain changes in travel-related attitudes and choices of where to live and which travel mode to use.

Type: Article
Title: Travel and cognitive dissonance
Open access status: An open access version is available from UCL Discovery
DOI: 10.1016/j.tra.2020.06.014
Publisher version: https://doi.org/10.1016/j.tra.2020.06.014
Language: English
Additional information: This version is the author accepted manuscript. For information on re-use, please refer to the publisher’s terms and conditions.
Keywords: Travel behaviour, Cognitive dissonance, Travel mode choice, Residential location choice, Travel satisfaction, Residential self-selection
UCL classification: UCL
UCL > Provost and Vice Provost Offices > UCL BEAMS
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of the Built Environment
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of the Built Environment > The Bartlett School of Planning
URI: https://discovery.ucl.ac.uk/id/eprint/10105405
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