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Vocal delivery of audio description by genre: measuring users’ presence

Walczak, A; Fryer, L; (2018) Vocal delivery of audio description by genre: measuring users’ presence. Perspectives: Studies in Translatology , 26 (1) pp. 69-83. 10.1080/0907676X.2017.1298634. Green open access

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Abstract

This article presents a study that was aimed at assessing presence and emotional experience of blind and visually impaired users when exposed to emotive and non-emotive content with Polish audio description (AD) delivered with two voices: human and synthetic. The results show that AD narrated by a human prompted significantly higher levels of presence for drama and was assessed by participants as significantly more interesting and less confusing. Presence rates for documentary were similar, with no statistically significant differences in relation to AD voice type. Levels of interest and confusion were comparable for both voices, with a slightly higher result for interest for the clip with AD delivered by the synthetic voice. Overall, the respondents preferred human-narrated AD for drama, but did not show a preference between synthesized and human-narrated AD for documentary. The findings are of direct practical relevance both to the industry and to academia, as they provide important information on how to select voices for audiovisual productions in practice, and suggest that AD reproduced with a synthetic voice is an effective and viable solution for voicing documentaries.

Type: Article
Title: Vocal delivery of audio description by genre: measuring users’ presence
Open access status: An open access version is available from UCL Discovery
DOI: 10.1080/0907676X.2017.1298634
Publisher version: https://doi.org/10.1080/0907676X.2017.1298634
Language: English
Additional information: This version is the author accepted manuscript. For information on re-use, please refer to the publisher’s terms and conditions.
Keywords: Audiovisual translation, audio description, presence, text-to-speech, speech synthesis, blind and visually impaired
UCL classification: UCL
UCL > Provost and Vice Provost Offices > UCL SLASH
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of Arts and Humanities
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of Arts and Humanities > SELCS
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of Arts and Humanities > SELCS > Translation Studies
URI: https://discovery.ucl.ac.uk/id/eprint/10059094
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