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Geotemporal Twitter Demographics

Leak, A; Lansley, G; (2018) Geotemporal Twitter Demographics. In: Longley, PA and Singleton, A and Cheshire, J, (eds.) Consumer Data Research. (pp. 153-177). UCL Press: London, UK. Green open access

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The study and application of demographic data are widespread in both industry and academia, with applications ranging from demographic profiling to supply and demand modelling. Yet, while there exist numerous applications, in recent years demographics has seen few major developments. This may in part reflect continuing dependence on traditional population data, such as the UK Census of Population. Given these limitations, there is an increased interest in the potential of new forms of data such as are collected from online social networks or by utilities companies. Here, we demonstrate how, given sufficient consideration, Twitter data may be employed as an effective source of population insight.

Type: Book chapter
Title: Geotemporal Twitter Demographics
ISBN-13: 9781787353886
Open access status: An open access version is available from UCL Discovery
DOI: 10.14324/111.9781787353886
Publisher version: http://dx.doi.org/10.14324/111.9781787353886
Additional information: Text © Contributors, 2018. Images © Copyright holders named in the captions, 2018. This book is published under a Creative Commons 4.0 International license (CC BY 4.0). This license allows you to share, copy, distribute and transmit the work; to adapt the work and to make commercial use of the work providing attribution is made to the authors (but not in any way that suggests that they endorse you or your use of the work). Attribution should include the following information: Longley, P. A., Cheshire, J. A., and Singleton, A. D. (eds.). 2018. Consumer Data Research. London: UCL Press. DOI: https://doi.org/10.14324/111.9781787353886 Further details about Creative Commons licenses are available at http://creativecommons.org/licenses/.
UCL classification: UCL
UCL > Provost and Vice Provost Offices
UCL > Provost and Vice Provost Offices > UCL BEAMS
UCL > Provost and Vice Provost Offices > UCL BEAMS > Faculty of the Built Environment
UCL > Provost and Vice Provost Offices > UCL SLASH
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of S&HS
UCL > Provost and Vice Provost Offices > UCL SLASH > Faculty of S&HS > Dept of Geography
URI: https://discovery.ucl.ac.uk/id/eprint/10047971
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