TY - GEN T3 - AOM Annual Meeting A1 - Angwin, Duncan A1 - demir, robert A1 - steijger-storm, Monique CY - Seattle UR - https://doi.org/10.5465/AMBPP.2022.14640abstract PB - Academy of Management (AOM) N2 - In this paper, we contend that what may have been lost in strategy teaching, through over emphasis on theory and plunging-in biases, is an attention to the ?practices? of strategy. Many of the critiques of strategy teaching, and the current demands upon practitioners, can be addressed by more explicit recourse to a practice perspective on strategy teaching. Through identifying five core practice concepts and using an abductive method, we report on a longitudinal comparative video graphic analysis of two outstanding masters level strategy modules, to identify strategy practices in use. Each strategy module teaches very similar strategy content and with similar stated objectives, but comparison reveals that core strategy practice pillars are deployed very differently to very different effects. In addition, additional practices are identified (immersed repetition and professionalization) that extend the pillars of strategy practice. These findings show how a practice perspective can go a long way to advance the theory and practice of strategic management teaching. ID - discovery10189022 N1 - This version is the author accepted manuscript. For information on re-use, please refer to the publisher?s terms and conditions. Y1 - 2022/08/01/ AV - public TI - Lost but found: bringing strategy practice back into strategy teaching ER -