TY - JOUR PB - WILEY PERIODICALS, INC ID - discovery10157012 N2 - This article introduces the special issue in Human Resource Management featuring employer branding and talent acquisition. We provide a brief history of talent acquisition and introduce an employer branding approach to this process, especially emphasizing the potential of this approach for building competitive advantage. The challenges of employer branding on social media in the digital age are also highlighted. We then introduce the five papers contained in this issue, each representing a variety of levels of analysis, theoretical perspectives, environmental contexts, and methodological and design approaches to scholarly investigations on this topic. Our introduction concludes with a list of research questions characterizing an agenda for future research based aroundthe themes of (i) macro contextual effects; (ii) strategic employer branding; (iii) psychology and processing of employer brands; (iv) role the time; and (v) methods and approaches. KW - Social Sciences KW - Psychology KW - Applied KW - Management KW - Psychology KW - Business & Economics KW - employer branding KW - job search KW - organizational attraction KW - recruitment KW - Talent acquisition KW - SOCIAL MEDIA KW - RECRUITMENT KW - IMAGE KW - WORK EP - 524 AV - restricted Y1 - 2022/09/02/ TI - Winning applicants and influencing job seekers: An introduction to the special issue on employer branding and talent acquisition UR - https://doi.org/10.1002/hrm.22140 A1 - Yu, Kang Yang Trevor A1 - Dineen, Brian R A1 - Allen, David G A1 - Klotz, Anthony C JF - Human Resource Management SP - 515 VL - 61 N1 - This version is the author accepted manuscript. For information on re-use, please refer to the publisher?s terms and conditions. IS - 5 ER -