%0 Book
%A Burn, Andrew
%A Parker, David
%C London
%D 2003
%F discovery:10004248
%I Continuum
%K Semiotics, Digital technologies, Media
%P 90
%T Analysing Media Texts
%U https://discovery.ucl.ac.uk/id/eprint/10004248/
%Z Field of Enquiry: Media theory Theoretical Perspectives: multimodality theory Original Contributions: the book proposes a series of new applications of multimodality theory to the analysis of specific media forms, in particular moving image media, websites and computer games. It is a research method book which exemplifies its approach (multimodal analysis of media texts) by a series of original analyses drawn from small research studies by the two authors. Evidence of sgnificance: favourable review by Professor Andrew Goodwyn; NATE reviews for teachers - http://www.nate.org.uk/site/reviews/ReadReview.php?ReviewID=00068&Category=For%20Teachers&Series= The research basis is the development and application of multimodality theory to a series of case studies of media texts made or engaged with by young people. This is an authored book, so has not been formally peer-reviewed. It is co-authored, though I am the principal author of all chapters, and the sole author of chapters 1, 4 and 6.