@incollection{discovery10000666,
         address = {Middlesborough, UK},
           month = {September},
            year = {2003},
       publisher = {University of Teeside},
            note = {In this peer reviewed conference paper the authors have produced a social semiotic, multi-modal analysis of on an online, multiplayer Role Playing Game and its diverse player community. The appropriateness of this theoretical and methodological approach is tested in the process.},
           pages = {14--22},
       booktitle = {Cosign 2003 Proceedings 2003: 3rd Conference on Computational Semiotics for Games and New Media},
           title = {Signs from a Strange Planet: roleplay and social performance in Anarchy Online},
            isbn = {0954610709},
             url = {https://discovery.ucl.ac.uk/id/eprint/10000666/},
          author = {Burn, Andrew and Carr, Diane}
}