Radosevic, S; (2002) European integration and complementarities driven network alignment: the case of ABB in Central and Eastern Europe. (Economics Working Papers 12). Centre for the Study of Economic and Social Change in Europe, UCL: London, UK.

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Abstract

The depth of industry integration between European ‘West’ and ‘East’ depends on the simultaneous existence of several factors, which, through mutual complementarities, align global and local networks. This paper takes the case of Asea Brown Bowery (ABB), one of the first large investors in central and eastern Europe (CEE), to show that the successful penetration of this company into CEE was the result of the simultaneous occurrence of several factors, which had mutually reinforcing complementarities. Changes in the strategy of ABB towards knowledge-based services may be weakening these complementarities and dis-aligning local and global networks in CEE. By integrating the insights of Milgrom and Roberts (1995) on complementarities the paper further develops the ‘network alignment’ perspective (Kim and von Tunzelmann, 1998) on growth.

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