The application of competition law to dual distribution agreements : a comparative perspective.
PRIVATE LABELS, BRANDS AND COMPETITION POLICY.
(161 - 186).
Oxford University Press: Oxford.
The growing use of private labels in recent years has affected significantly the landscape of retail competition, with major retailers no longer being confined to their traditional role as purchasers and distributors of branded goods. By selling their own-label products within their outlets they are competing with their upstream brand suppliers for sales and shelf space. This unique relationship, and the continued strengthening of private labels, raises important questions as to their pro-competitive effects and possible negative effects. This chapter provides an in-depth review of the range of competitive issues raised in connection with private brands and dual distribution in European and US competition law
|Title:||The application of competition law to dual distribution agreements : a comparative perspective|
|Keywords:||competition law, private labels|
|UCL classification:||UCL > School of Arts and Social Sciences > Faculty of Laws|
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