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Semantic cross-scale numerical anchoring

Harris, AJL; Speekenbrink, M; (2016) Semantic cross-scale numerical anchoring. Judgment and Decision Making , 11 (6) pp. 572-581. Green open access

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Abstract

Anchoring effects are robust, varied and can be consequential. Researchers have provided a variety of alternative explanations for these effects. More recently, it has become apparent that anchoring effects might be produced by a variety of different processes, either acting simultaneously, or else individually in distinct situations. An unresolved issue is whether anchoring, aside from simple numeric priming, can transcend scales. That is, is it necessary that the anchor value and the target judgment are expressed in the same units? Despite some theoretical predictions to the contrary, this paper demonstrates semantic cross-scale anchoring in four experiments. Such effects are important for the direction of future theorising on the causes of anchoring effects and understanding the scope of their consequences in applied domains.

Type: Article
Title: Semantic cross-scale numerical anchoring
Open access status: An open access version is available from UCL Discovery
Publisher version: http://journal.sjdm.org/16/16609/jdm16609.html
Language: English
Additional information: Copyright: © 2016. The authors license this article under the terms of the Creative Commons Attribution 3.0 License
Keywords: Social Sciences, Psychology, Multidisciplinary, Psychology, Anchoring, Heuristics, Scale Distortion, Selective Accessibility, Anchoring-And-Adjustment, Bias, Selective Accessibility, Provided Anchors, Perspective, Adjustment, Decisions, Judgments, Uncertainty, Knowledge, Model
UCL classification: UCL > Provost and Vice Provost Offices
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences > Experimental Psychology
URI: http://discovery.ucl.ac.uk/id/eprint/1545119
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