UCL logo

UCL Discovery

UCL home » Library Services » Electronic resources » UCL Discovery

Being watched: Effects of an audience on eye gaze and prosocial behaviour

Cañigueral, R; Hamilton, AFDC; (2019) Being watched: Effects of an audience on eye gaze and prosocial behaviour. Acta Psychologica , 195 pp. 50-63. 10.1016/j.actpsy.2019.02.002. Green open access

[img]
Preview
Text
Canigueral Vila_Being watched. Effects of an audience on eye gaze and prosocial behaviour_VoR.pdf - ["content_typename_Published version" not defined]

Download (2MB) | Preview

Abstract

When someone is watching you, you may change your behaviour in various ways: this is called the ‘audience effect’. Social behaviours such as acting prosocially or changing gaze patterns may be used as signals of reputation and thus may be particularly prone to audience effects. The present paper aims to test the relationship between prosocial choices, gaze patterns and the feeling of being watched within a novel ecologically valid paradigm, where participants communicate with a video-clip of a confederate and believe she is (or is not) a live feed of a confederate who can see them back. Results show that when participants believe they are watched, they tend to make more prosocial choices and they gaze less to the confederate. We also find that the increase in prosocial behaviour when being watched correlates with social anxiety traits. Moreover, we show for the first time that prosocial choices influence subsequent gaze patterns of participants, although this is true for both live and pre-recorded interactions. Overall, these findings suggest that the opportunity to signal a good reputation to other people is a key modulator of prosocial decisions and eye gaze in live communicative contexts. They further indicate that gaze should be considered as an interactive and dynamic signal.

Type: Article
Title: Being watched: Effects of an audience on eye gaze and prosocial behaviour
Location: Netherlands
Open access status: An open access version is available from UCL Discovery
DOI: 10.1016/j.actpsy.2019.02.002
Publisher version: https://doi.org/10.1016/j.actpsy.2019.02.002
Language: English
Additional information: © 2019 The Authors. Published by Elsevier B.V. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).
Keywords: Being watched, Audience effect, Reputation management, Prosocial behaviour, Eye gaze, Dual function of gaze
UCL classification: UCL > Provost and Vice Provost Offices
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences
UCL > Provost and Vice Provost Offices > School of Life and Medical Sciences > Faculty of Brain Sciences > Div of Psychology and Lang Sciences > Institute of Cognitive Neuroscience
URI: http://discovery.ucl.ac.uk/id/eprint/10071516
Downloads since deposit
40Downloads
Download activity - last month
Download activity - last 12 months
Downloads by country - last 12 months

Archive Staff Only

View Item View Item